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Brainstorming and Mind Mapping

Published 02/22/2010 and rated Ratingstars3 3 out of 5 stars
by AppAppeal Editor
What can you use the app for? is an online mind-mapping application. The applications allows users to create mind maps, which consist of “bubbles” with text in them connected by lines. Users can easily create new bubbles, add text to them, change their color and size. Connections between bubbles are added automatically when a new bubble is created, or can be added manually between other bubbles. The user can collaborate on their mind maps with other users by inviting them to join Mind maps can also be easily shared by emailing them to friends. In addition, mind maps can be embedded into the user's website. The mind map editor is very easy to use. The user can zoom in or out using the scroll wheel on their mouse, and can pan around the mind map by clicking on a blank spot and dragging. Bubbles can be joined by dragging and dropping. Bubble are automatically positioned when created, but can be moved by “unpinning” them and dragging them to the new location. Very sophisticated mind maps with many cross-connections between bubbles can be created. Mind maps can be saved and later edited at any time, and can also be saved in the form of an image. The site is implemented using Flash and Ajax technology. screenshot
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What is the history and popularity of the app? was launched in 2008 and has undergone continuous growth since launch. The site currently serves tens of thousands of unique monthly visitors. The site was created by Kirill Edelman and Levon Emelyan.

What are the differences to other apps?

Competition to comes from sites such as and Both of these sites offer a service similar to offers extended features such as task and project management. Mindmeister is very similar in features to While is entirely free, both and Mindmeister offer limited free plans and paid plans with extended features.

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How does the web app look and feel to use?

The site is very responsive, and the editor responds as well as a dedicated desktop application. Page loads happen quickly, and most operations performed in the editor are instantaneous. Navigation is very intuitive, as is using the editor. The software for the site is very well-written and no glitches were observed while creating or editing mind maps. There is no advertising displayed on the site.

How does the registration process work?

Registration to is free and is required to save and edit your mind maps. A sample mind map can be created without registering. The registration process asks for username, password, email address and name. Validation of the email address is not required.

What does it cost to use the application?

There is no premium membership offered to the site.

Who would you recommend the application to? is recommended to anyone who has to need to map out a project or idea using a mind map. The editor is very easy to use, and can be mastered in a few minutes. The site makes it very easy to share mind maps and also to allow others to collaborate on them. In addition, it is easy to save a mind map as an image or embed it into a website.

  • Create mind maps consisting of a number of interconnected Bubbles containing text
  • Entirely browser based editor is easy to use
  • User can control the size and color of bubbles and their arrangement on the page
  • Bubbles can be cross-connected
  • Other users can collaborate on mind maps
  • Mind maps can be easily shared or embedded in the user's website video

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